How to convert cold calls to sales?

Converting cold calls to sales can contain a whole lot of hard work. It’s not that you’ll get success in one or two calls, it’s more of a numbers game, but along with numbers, the right mindset and strategy is also required to seal deals. 

In the first step, you should take a look over your sales technique and find out ways on how you can explain your products to the prospects better and your sales team must know the correct cold call practices. It shouldn’t be about you, and the call should be more about the products or services you offer and how they can benefit your prospects. Usually, the call should start speaking about the client’s problem and what you can do to solve those issues. 

However, you will encounter numerous occasions where the techniques you’ve learned might not work or later in the call, you realise that the client is not a good fit for you. In that case, it’s better to pull away and politely end the conversation. It’s essential to work with the right clients as many new clients came through word-of-mouth advertising and referrals. 

Let’s check out some ways through which you can convert cold calls to sales:

Warm-up your prospects

It can be daunting in the conversation when you feel that you’re interrupting your client. The essential rule in the conversation shouldn’t interrupt the other part (which most likely happens) and warm them up before getting on a call with them. To do so, you’ll have to implement successful marketing strategies to move your prospects further into the buyer’s journey. By gaining their trust, it becomes earlier to book a consultation with them. You can build their trust by regularly engaging in social media, solving out their queries also by knowing the customer better by using historical data and by analyzing previous calls and meetings these can be done with the help of sales intelligence tools like salesken. This creates a positive image in your client’s minds, and they can trust you more. 

While bringing you leads, your job is also to filter out the people who aren’t a good fit for your business. Weeding the not-so-fit leads can save up a lot of your time. You can ask a question like, “what is your budget for this project?” on your contact form. This way, you can find out who is and don’t need your time to talk more about your process.

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Provide lots of value before talking about money

You shouldn’t ever think that you have to answer all the questions for free, but it means having the right mindset to position the product well because you know that your product can help your customers achieve their goals. Focus on helping people, and don’t try to sound desperate while talking about money. 

Create a script

No, having a script doesn’t solve all your problems. But it does help to be on the right track. While some will use a script that will make you sound robotic, however, it guides you to get in the right direction. Following a script over 100 calls will make you understand what you’re doing right and what you aren’t. It will give you a chance to rinse and repeat the process and do it until the cold calls start converting into sales. It also becomes easier for you to outsource sales work to others, they just have to follow your process, and it’s good to go. 

Keep your conversation short and sweet

It’s recommended instead of walking around the circles, be direct about what you want to say and don’t overdo it. Keeping your conversation short and to the point is a quality of good salespeople. You should also learn how to manage your time while talking with your prospects. You can start by saying, “Can I talk to you for a minute?” This will be the deciding factor whether the prospects want to listen to you or not. If you get a yes, make sure to be direct and let them know how you can help them.  

Ask your prospects what they need

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An essential part of converting cold calls into sales is to make sure that you’re asking the right questions. Asking the right question will let you understand what your prospects need and what problems they are facing. 

You’ll have to learn from their pain points, try to put yourself in their shoes and see if your products can help out your prospects. You should do this because through sales calls we all are trying to build a long-term relationship with client’s and to do that you’ll have to know all the important information about them. Like, what do they need the most right now? What are their goals? Is this something they need immediately? 


It’s not tough to convert cold calls into sales. With the right strategy, preparation and technique, you can improve your sales call, and you’d be able to achieve your business goals quickly. 

8 Mobile App Development Tools for iOS and Android You Should Know!

The world is getting digital with increasing time. Currently, around 3.8 billion people use smartphones globally, and these numbers are rapidly growing. Countries are advancing towards development by digitizing their current processes. 

With the internet everywhere, developing mobile applications to match the demand of technology has become crucial. Therefore, many entrepreneurs are stepping into the mobile app development industry with the help of a suitable mobile apps development company.

Nowadays, we need an application to fulfill even the necessities like ordering food or making a digital payment. Therefore, no matter which industry you’re in, developing a mobile application has become a must. 

When we talk about mobile apps, there are many operating systems you can base your application on. However, the two prominent game players of the OS industry are Android and iOS. 

Therefore, in this write-up, we will make you equipped to develop your application ideally with any of the eight best tools used for iOS and Android development by many big companies and tech giants. 

Eight prominent iOS and Android app development tools:

With a decade of experience as a reputed mobile applications development company, we have amalgamated a list of the eight best tools to develop Android and iOS applications efficiently. Remember, these tools can be used in any field, be it e-commerce, fashion, entertainment, news, or any other mobile app requirements. 

So, let’s dive in: 


Buddy offers a changeset-based, seamless deployment. Thanks to its wide range of pre-configured and dedicated services and actions, it makes app deployment automation easier. 

The incredible tool can build, sign, test, and publish your Android application efficiently. 


  • Clean and Intuitive UI/UX
  • Over 100+ actions
  • Integration of Google, AWS, Azure, DigitalOcean, and WordPress
  • Has dedicated Android actions like Flutter and React Native
  • Support for all task managers and popular languages 


GeneXus is one of the unique platforms that capture the needs of a user and developer applications suited for the present and future technologies. Thus, a developer working on GeneXus may avoid learning new technology. It allows developers to rapidly evolve in the changing market, adapting to the technological transformations in an agile manner. 


  • Suitable for multiple-experience applications
  • Has an AI-based automatic software generation 
  • Has the most significant number of support for databases in the market
  • Offers deployment flexibility
  • Has an all-included application security module 


Jamf is dedicated to Apple devices, i.e., iOS applications. The tool enables you to manage, protect and connect Apple’s products, apps, and corporate resources in the cloud. It is a good solution for education and business industries. 


  • It allows you to configure a VPN with a custom profile
  • You can configure WiFi, contacts, calendars, and emails with no hassle. 
  • Offers great support for emails and chats

Unity Ads:

Unity Ads is an advertising tool that allows publishers to integrate advertisements made on videos into a gaming application. This is done to increase user engagement in the game. It also offers the highest ARPU (Average Revenue per User) than any global video ad network tool. 


  • It helps create a positive playing experience
  • It is easy to set up 
  • Without interrupting gameplay, introduce rewarded video ads. 
  • Offer rewarded video ads to gamers as incentives. 


Most mobile apps development companies prefer using swiftic as their iOS tool, thanks to its easy-to-navigate UI that allows every person to create an awe-worthy application. 

The tools come with many features that make the application functional and make it attractive to the eyes. 


  • Publish your application on one of the leading stores, i.e., iOS
  • Any business can create a custom application or loyalty program
  • Get better customer loyalty
  • Send eye-catchy push notifications to reach out to your customers
  • Allow customers to call you or send an email to encourage communication with your brand. 


Xamarin is one of the most prominent app development tools used to develop hybrid applications. It is a cross-platform app development tool that reuses the business logic layer and data access on all platforms. It is prominently used to create applications based on Android, iOS, and Windows. 


  • It allows deep linking and application indexing
  • It is a mono framework and allows the communication of APIs of mobile apps
  • The Xamarin component stores have UI controls, third-party libraries, and cross-platform libraries
  • It produces fewer bugs, therefore, offers a better time to market 


PhoneGap is a free, open-source mobile app development framework. It is an excellent tool to develop a cross-platform application for your company. So if you need one application that works perfectly on all devices, PhoneGap is your grab. 


  • It integrates with an array of libraries to enhance web development
  • It works excellently with CSS3, JavaScript and HTML5
  • You can develop a variety of mobile applications in lesser effort and time
  • Even if you don’t have any special skills, you can still create a great application with PhoneGap
  • It has a robust plug-in architecture that allows a developer to extend the functionality of an application 


Many prominent mobile applications development companies use Mobincube for its excellent app interface. The easy and interactive interface allows an entrepreneur to develop any kind of application using Mobincube. 

You can create applications for education, healthcare, business, entertainment, and much more. 


  • Allows integration of third-party solutions within the application
  • Helps boost sales by creating mobile stores
  • Assists in the development of advanced functionalities
  • It helps customize even minor details of the application
  • Used for updating online content
  • Facilitates easy communication with users


The tools mentioned above are some of the most industry-savvy technologies used in the modern-day world to match businesses’ rapidly evolving technology needs. 

Most businesses wish to make an online presence but fail to understand which technology will suit them best. Therefore, as an experienced mobile apps development company, we made this list to help product owners decide about their upcoming projects. 

You can always turn to a professional for development needs, but it is essential to know how to turn your project into a successful one.